Interesting Use of Social Media

I don’t know if you have noticed that the Daily Telegraph Travel section have just started running a competition to ‘Win a Kindle’ during July.  It makes an interesting case study. The competition was mentioned in the Daily Telegraph Travel section...
How can I use LinkedIn News?

How can I use LinkedIn News?

LinkedIn News is a set of news feeds that appear on your LinkedIn home page or can be displayed on your smartphone LinkedIn app. The news displayed is selected from a large number of possible feeds, based on  and the number of people in your network that have shared...

What do I say on Social Media?

One of the things I am often asked during my Social Media Workshops is what should I say? The exact content and frequency of your updates is dependent upon your audience and your type of business and also the Social Media tool that you are using. For example, I would...
Have you used Facebook Questions?

Have you used Facebook Questions?

Have you seen the new polling feature that is available on Facebook? This is part of facebook questions which appeared for UK users at the end of March 2011. If you look at your share bar, you will see an additional icon – Question. You have two options –...

Get Started with Business Blogging

Blogging is another tool in your Social Media Locker that you can use to share information and engage with your audience.  When you start to write your blog, consider the following: 1. Audience Central to all of your social media should be knowing your audience.  Who...
Why Bother with Email Newsletters?

Why Bother with Email Newsletters?

I am often asked to present to networking groups about Social Media.  To me, Social Media is all about engaging with your contacts using the tool or tools that are most appropriate for your business and your audience. An effective tool could be, if used correctly, a...