What’s new in social media?
What’s new in social media for Autumn 2020? As with most things in tech, the social media world is very fast-paced, every day changes and updates are rolled out to our favourite platforms, users are growing and declining, viral trends emerge, and new...
Do you use emojis in marketing?
If I’m being honest up until recently emojis are not something I’ve personally used or been particularly fond of. I’ve seen them as a little bit childish and certainly hadn’t used them in professional or personal posts. Interestingly enough, Mary recently had a...
Is your business missing out on Emojis?
In celebration of World Emoji Day on 17th July (yes, there is such a thing!), we’re looking at how to use Emojis in email marketing. If you didn’t already know, the idea behind Emojis is to express emotion through digital communication and, if used properly, can...
How colours affect communication
Choosing the right colours for your company is about what message you want to convey about your brand rather than picking your favourite colours. When visitors land on your website, view your posts, newsletter or read your blog, the first thing they will interpret are...