Reasons to use Google+ I’ve been updating the latest version of our on line Google+ course this week. I haven’t looked in detail at Google+ for a couple of months and I’m impressed with the changes – the functionality seems to be developing...
Using QR Codes for marketing I’ve been doing some research this week on the use of QR codes in marketing. I’ve been aware of QR codes for a while as a marketing device for print material but there are some really creative ways of using QR codes being...
One of the things I often find myself explaining to business owners and marketing managers is the difference (in my opinion) between content marketing and relationship marketing. I believe it is important to understand which type of marketing the business wants to...
The new Twitter header image on the profiles has been rolled out to everybody now. What does this mean for you? When people look at your profile on Twitter, your profile picture and bio will be displayed in the centre of a box. For example, in this profile, the FT...
So how are the LinkedIn profile changes going to affect you? Have you noticed your individual profile has been changed? In general, the LinkedIn profile has been slimmed down – you may have noticed that the blog app and events app have disappeared – and...
I have been to several clients this week talking about using Social Media marketing. The three main points I have wanted people to take with them are: 1. Engagement I always start my Introduction to Social Media talks with ‘what is Social Media?’. The...
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