Why enter business awards?

Why enter business awards?

Over the last couple of weeks, we’ve been lucky enough to have had quite a bit of exposure to business awards.  It has got me thinking about the pros and cons of entering awards. Our Experience We have seen the value of business awards from both a sponsoring and a...
How to Like a Facebook Page as Another Page

How to Like a Facebook Page as Another Page

The way a Facebook Page can Like another Page has changed.  Follow the following procedure:  Log in as yourself as usual  Go to the page you want to Like Click the three dots next to Message  Click ‘Like As Your Page’ Select the page to use to Like. Click Save...
Business Lessons from Wimbledon

Business Lessons from Wimbledon

As a big tennis fan, I was delighted to go to Wimbledon last Thursday, with centre court tickets obtained through the public ballot.  Apart from a great day out, I also came away with two important marketing lessons for small business: Live your brand I went to...
Using hashtags at conferences

Using hashtags at conferences

I was delighted back in February to be asked to be a keynote speaker at The BookKeepers Conference on 22nd June in Birmingham.  I have the after lunch slot speaking about how and why bookkeepers should take a strategic approach to social media marketing. I think there...