Since I started using Twitter in 2009, I have found it both a fascinating and important tool to use. As a small business, why wouldn’t I want to use a tool that allows people to recommend us publicly to lots of people who we don’t know or aren’t...
Recently we have talked about our adoption of the Nimble CRM system and it is proving to be a great help to us. In this blog post we are going to look at Nimble and what it does. Nimble is a customer relationship management (CRM) system which links up nicely with...
Today (13th Feb 2015) we’ve noticed a few feature on some of the LinkedIn company pages we manage for clients. Notifications. I haven’t yet seen this in an announcement from LinkedIn but it seems to be really useful. I first noticed it when I saw a...
How do you find new information about prospects that you want to contact? Do you spend time on websites and the telephone trying to find the right person to talk to? Do you know that LinkedIn is a rich database of contacts who may already be in your network? If you...
Content marketing is becoming increasingly important as a way of engaging with your audience. What do I mean by content marketing? In my opinion, updates that you share on your social media channels should be approximately 40% original content, 40% shared content and...
Why share your content with others? The simple fact is people no longer pay attention to much traditional advertising. There is so much of it about that we have learned to ignore it. Traditional advertising on its own may no longer provide a good return on investment....
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