“I just don’t like Google+ It’s confusing” “It seems like a random collection of apps that don’t really work well together” “It does what other social networks do but not as well as they do it” “I don’t like the circles thing – I just want to...
I was recently asked by somebody what makes our City and Guilds Diploma in Social Media for Business qualification different from all of the other social media courses that you can find online. As I was writing an email to answer this question, I started to think that...
When I’ve been out and about recently, I’ve heard several people say they know they should be using digital technologies to market their business, but even if they do have a strategy (which many still don’t) they are finding it all a bit...
September has been and gone and we move into autumn – a time of year that can be visually stunning with the changes in the colours of trees and shrubs to their autumn browns and yellows. We associate these colours with autumn and this is often reflected in...
September, with its connotations of ‘Back to School’, is traditionally the time to think about what you are doing, what you want to do and what training you need to get there. When you have been out of education for quite a while, it can seem daunting to return to...
Using creative content for social media We’re in the age of visual content marketing. With the sheer volume of activity on social media, it’s no wonder that people’s attention spans have reduced and we’re more likely to scan things to avoid content overload. Images on...
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