Are you hitting your target Facebook audience or are you missing by miles?
If you have been using Facebook over the last couple of years you will have noticed a decline in the organic reach of your posts. The organic reach is the people that your post is put in front of without you paying to promote your post to them. Many experts believe...
The value of regular newsletters
Are you sending a monthly newsletter to your contacts? I have been sending a newsletter to all my contacts each month for most of the 7 years that we have been in business. Most months I see a return on the investment of time that it takes to create the newsletter,...
Immersive Advertising
Facebook have recently launched support for 360-degree video adverts If you have not come across a 360-degree video yet, you may be wondering what is so great about them. They are the next stage in the evolution of the 360-degree panorama, the difference being a 360...
Crafting The Most Engaging Content
September has been and gone and we move into autumn – a time of year that can be visually stunning with the changes in the colours of trees and shrubs to their autumn browns and yellows. We associate these colours with autumn and this is often reflected in...