The idea of online shopping is always fun, until you realise that, shock horror, there is too much choice. The same can be said of searching for an online social media course. You’ve already put time and energy into identifying the skills you need to develop, but now...
As many of you know, I truly believe that there are two sides to social media marketing – relationship marketing and content marketing. Some businesses will choose to do both, others will choose one or the other and they are not mutually exclusive by any means....
I had a conversation with a customer the other day who said that she had attended a WordPress workshop (before she knew about my courses) during which she was told that she could use any image from the internet on her website. It astonished me – and annoyed me...
I tell clients a blog post should contain an image if possible. Why? To make the blog post more attractive and easier to read When the post is shared on social media, an image generates interest Images can be pinned onto Pinterest boards to increase visibility An...
Writing a blog is an important part of any Social Media strategy and in particular a content marketing strategy. Some ideas to get going with blogs….. What is a blog? A blog is a personal commentary, opinion or helpful piece of text. Blogs can be a personal...
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