Why are you using LinkedIn?

LinkedIn is a great professional networking tool that can be used for a variety of reasons: 1. Be Found.  Fill in the details of your profile so that when people search on LinkedIn for what you do, you appear.  Make sure your company also has a profile so it will be...

Why use Twitter for Business?

“I don’t have time for Twitter” is the phrase I often hear when presenting Social Media for business. Twitter need not take up any more time than face to face networking if you understand why you are using it, who you what to talk to and what is your...

What is your headline on LinkedIn?

I’ve been doing a fair bit of LinkedIn training recently.  As you probably know, it is really important that you have a strong profile on LinkedIn.  This ensures that you can be found via the LinkedIn search and ensures that you give the correct impresssion if...
Connect your Social Media

Connect your Social Media

I often talk to businesses about what they are worried about when they are thinking about using social media to market their business and promote their brand.  Almost without exception, the main concerns are the amount of time and resources that SM is going to take....

TweetDeck or HootSuite?

As many of you know, I have been a huge advocate of using TweetDeck to manage your followers on Twitter.  All my Twitter training courses have involved an element of learning how to use TweetDeck.  Over the last six months, TweetDeck has changed and improved, so that...