A client asked me the other day, “What should I do when people look at my LinkedIn profile?” I thought this was an interesting question – and I’m pretty sure that most people (me included) think ‘oh that is good’ and not do anything...
I have been to several clients this week talking about using Social Media marketing. The three main points I have wanted people to take with them are: 1. Engagement I always start my Introduction to Social Media talks with ‘what is Social Media?’. The...
Some of you may have read the post I wrote a few weeks ago about LinkedIn Endorsements. In this post, I said I thought endorsements were a good addition to LinkedIn – they are a nice way of easily giving a ‘thumbs up’ to a contact’s skills....
I have been holding several conversations recently about the value of Social Media compared to other forms of marketing. It is often thought that too large an investment of time is needed to learn how to make the best use of the tools and to get the best out of the...
I have spent today exhibiting at the Experience Business event in Wallingford. I don’t often do exhibitions, probably about one a year on average, but I liked the sound of this one. It didn’t cost an arm and a leg to exhibit – which makes a change,...
I had been looking forward to the London Olympics for 16 years ever since we were living in Atlanta during the Atlanta Olympics – got tickets to the 100m mens final and then my son was born on the weekend of the opening ceremony! We said then that one day we...
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