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Nimble – A Very Social CRM System
Recently we have talked about our adoption of the Nimble CRM system and it is proving to be a great help to us. In this blog post we are going to look at Nimble and what it does. Nimble is a customer relationship management (CRM) system which links...
Does your business use Social Bookmarking?
Every so often things come together which make me adjust how we are doing things: I am in the process of writing a new E-Learning course about social bookmarking which forms part of our delivery of the Diploma in Social Media for Business City...
5 Reasons to Blog for Business
As many of you know, I truly believe that there are two sides to social media marketing - relationship marketing and content marketing. Some businesses will choose to do both, others will choose one or the other and they are not mutually exclusive...
LinkedIn Company Page Notifications
Today (13th Feb 2015) we've noticed a few feature on some of the LinkedIn company pages we manage for clients. Notifications. I haven't yet seen this in an announcement from LinkedIn but it seems to be really useful. I first noticed it when I...
Are you using LinkedIn search?
How do you find new information about prospects that you want to contact? Do you spend time on websites and the telephone trying to find the right person to talk to? Do you know that LinkedIn is a rich database of contacts who may already be in...
Content Marketing – why should you be doing it?
Content marketing is becoming increasingly important as a way of engaging with your audience. What do I mean by content marketing? In my opinion, updates that you share on your social media channels should be approximately 40% original content, 40%...
Twitter Mobile App – Privacy
I generally use the HootSuite app to manage my Twitter account, but sometimes is is useful to use the Twitter app directly. If you do use (or have installed) the mobile app, you need to be aware that Twitter is rolling out an update to check what...
Facebook Newsfeed Preferences, Save and Search
Over the last couple of months, Facebook has made a few changes to make it easier to use from a personal profile. In this post we will look at Newsfeed preferences, searching, and saving posts and pages to view later. Facebook Newsfeed Preferences...
January 2015 – Facebook Changes
From January, Facebook will be severely restricting overly promotional posts in the News Feed. In their words, “Pages that post promotional content should expect their organic distribution to fall significantly over time.” Facebook identifies three...