So Google+ has finally introduced the ability for businesses to create a business page. Should you bother? I’m still trying to decide and can see arguments on both sides. No – don’t bother with Google+ 1. Google+ is yet another tool that you have to...
When I was presenting at the B4 Networking event last week, I was asked an interesting question about Twitter usernames – “How should you choose a Twitter username?”. In my mind, there are several things you need to consider: 1. Link to your company...
In the last couple of weeks, Facebook has implemented a number of changes. These will have an immediate impact on how you use Facebook at a personal level, but how will the changes affect the way that businesses use Facebook? 1. Content is King The jury is still out...
This week Facebook has made a number of changes including changing the way information is displayed in your personal news feed. Updates are now displayed based on ‘Top Stories’ – Facebook identifies which are your ‘Top Stories’ based on...
Just looking at my LinkedIn profile this morning and noticed some minor developments that I wanted to share as well as some areas that it is worth revisiting.: 1. Optimize Profile. This is a button that comes up on the right if you click Edit or View your profile....
As we know, Twitter is a great tool to use to listen to and engage with your customers. There are additional tools around the basic Twitter.com interface that you should be aware of to make your use of Twitter more time efficient. 1. HootSuite (www.hootsuite.com) I...
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