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Are exhibitions a cost effective form of marketing?

Are exhibitions a cost effective form of marketing?

by Mary Thomas | Apr 16, 2014 | Marketing, Personal Opinion, Social Media

During my nearly six years in business I have only exhibited a handful of times.  The exhibitions I did try were generally badly attended and didn’t lead to much new business. As a result I’ve been highly sceptical of the benefit. However, I do see the...

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